My name is Irene Hatchett, and I help healthcare companies write content marketing pieces that concisely explain the value of their offering in an engaging way.
You need a writer who can translate that value into language that will engage and persuade your non-technical audience.
Because nothing puts a decision-maker to sleep faster than a marketing piece filled with jargon.
Or one that doesn’t speak to their real needs. Or a piece that was written by engineers.
Want your audience to have more “Aha!” moments?
You need to speak to them differently. And that’s where I can help you.
“We just gained a hot new prospect because they found the articles you wrote for us. That content
persuaded them we were the only people out there who truly understood their issue. Thank you!”
persuaded them we were the only people out there who truly understood their issue. Thank you!”
Julie Barnes, Smith & Howard